Here's why Mikayla Nogueira's 'Sticky Method' went viral on TikTok
The beauty trend is said to create a "flawless" look. The internet is obsessed.
Today's best deals include a Cricut machine, Revlon One-Step, Ninja Foodi, Lego sets, and more
A few of these products are at all-time low prices.
Yes, the Revlon One-Step is actually worth the hype — and it's on sale for less than $27
The already affordable hair styler just hit a new low price.
The best hot roller sets for bouncy curls, beachy waves, and va-va-volume
These old-school hair tools are back and better than ever for providing lasting volume and big, bouncy curls.
Lottie London is accepting blood donations as payment for its 'Vampire Diaries' collection
The makeup brand is tapping into Gen Z's passion for nostalgia and social justice with #BloodForBeauty.
Electroshocking your face isn't as scary as it sounds
A face workout via a little electric shock. No biggie.
The Foreo UFO 2 isn't an alien ship — it's the sheet mask's smarter sibling
Imagine a sheet mask that could deliver warming, cooling, and vibration sensations.
A TikTok hack claims to give you a cheap, trendy manicure. Nail techs are begging you not to do it.
Unless you want a nasty allergy, don't gel cure your press-on nails.
This compact hair dryer comes with a diffuser and 2 flat nozzles
In an ideal world, we'd go to a drybar every day.
The best facial steamers to open clogged pores, banish dry skin and mist your way to a soft, dewy face
Pamper yourself with a spa-worthy facial sauna to amp up your skincare routine.
Skin cycling is the TikTok trend that's demystifying active skincare
The TikTok girlies have latched onto a new skincare trend — but this one comes from an actual dermatologist.
The best teeth whitening kits for keeping your pearly whites bright at home
Everyone wants white teeth, but dentist office whitening options are expensive and time-consuming. Enter at-home teeth whitening kits.
Print your own makeup with the Mink Makeup Printer
The Mink Makeup Printer can produce 16.7 million colors into an instantly wearable makeup palette
3D printing meets beauty with the Mink Makeup Printer
Instant eyeshadow created from literally any image you can capture.
Planning to travel? Don't forget this convenient 3-in-1 hot brush.
A lot better than those hotel hair dryers.
Wake up babe, a special-edition Dyson Airwrap just dropped
Featuring a new Vinca Blue/Rosé colorway.
This trending hair waver is an affordable way to change up your look
Get salon-style waves in minutes.
On TikTok, everyone wants perfect teeth. This dentist is fighting against that.
The app can subconsciously make users pine for perfect, white teeth. Dr. Sara Hahn wants you to embrace your natural smile.
The Revlon One-Step makes styling your hair beyond simple, and it's on sale for under $30
The internet's favorite Airwrap dupe is even more affordable than usual.
Virtual try-on is revolutionizing metaverse makeup
It's a virtual form of makeup with real-life benefits.
Virtual try-on lets you preview metaverse makeup in real-time
Preview colors and shades of your makeup with augmented reality
TheraFace PRO is the ultimate 'it girl' skincare tool
It’s like the Instant Pot of facial health.
By Miller Kern
What is a 'smart' curling iron?
We tested the supposedly intelligent T3 Curl ID to find out.
How LED lights might unlock your glowiest skin yet
How can different colored lights affect your skin, and which devices do it best?
Slugging, gua sha, rice water, and more: How stolen cultural beauty practices feed viral videos
Your favorite viral beauty hacks probably stem from centuries of cultural knowledge.